Art Direction

Defining your brand’s visual style

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WHY CHOOSE ULTIMATE?

Our dedicated design team can help you with…

Brand identity

At Ultimate, we create powerful brand identities that resonate with your audience and bring your brand to life. We make sure every asset of your visual identity is cohesive, compelling, and consistent but first up it has to engage and excite! Your visual identity can be made up of logos, colour palettes, typography and photography styling, messaging and more. All of this works together to define your brand style.

Campaign visuals

Successful campaigns hinge on stand-out creative that tells a story. Our design team specialise in creating visuals that work hard - connecting with audiences and driving engagement so we can get the campaign message out there!

Photography direction

Powerful brands and strong campaigns connect through striking, authentic imagery. We provide expert art direction for photography styling or guiding photoshoots- ensuring every image reflects your brand's personality while remaining true to your visual style.

Problem solving

We love finding creative solutions for design challenges. Whether it’s adapting a visual concept to new mediums or striking a balance between creativity and functionality, we give it our all.

Brand consistency

Consistency across channels is crucial for brand awareness and recall. We'll ensure that your visual identity is seamlessly integrated across platforms, elevating any brand.

Collaboration

As a human-first agency, we'll work closely with your team to develop creative concepts that align with your brand’s vision and goals. We love getting to know you and we always achieve better, more meaningful creative work when we’re in this together.

Lady looking at laptop screen with design assets

OUR APPROACH

Bringing harmony to your brand…

From a snappy social video, to print advertisements and on-the-shelf packaging, each step of your comms should work in harmony to make an impact. For your potential customers, choosing a product comes with competition. Ensuring your brand is consistent, unique, and memorable is key to staying top-of-mind when it really counts.

Discovery

We begin by immersing ourselves in your brand, understanding your vision, goals, and target audience. This deep dive allows us to capture the essence of your brand and sets the foundation for a collaborative partnership, ensuring our art direction aligns perfectly with your objectives.

Collaboration

With a deep understanding of your brand, we collaborate closely with your team to brainstorm and develop creative concepts. These ideas are refined to ensure they resonate with your audience and align with your brand’s voice and identity.

Design and development

Our creative direction team transforms concepts into cohesive visual narratives. We oversee all aspects of production, whether it’s for brand identity, photography, or digital content, ensuring the final output meets the highest standards.

Review and feedback

We present the designs to you for review, incorporating your feedback to ensure the final assets align perfectly with your vision. This iterative process ensures complete satisfaction before finalisation.

Delivery

The most exciting part - we deliver your designs with all necessary files and formats, ensuring they are ready to set live and make an impact.

Odd Mattress rebranding assets
Odd Mattress Company website on a laptop screen on a bed

ART DIRECTION

Our work directing creative projects

We’ve had the pleasure of directing the visual identity for a variety of B2B and B2C clients and campaigns, including The Odd Company, Setpoint 22 and James’ Places – shaping each project from creative concept to execution.

Lymphoma Action campaign social media assets
Lymphoma Action campaign assets on social media

ART DIRECTION

Spark your brand’s potential

From visual identity to campaign assets, our creative direction brings your story to life whilst connecting with key audiences. Our recent work with Lymphoma Action highlights how we create brand assets that are impactful, memorable, and aligned with your brand’s identity.

ART DIRECTION

Stay top-of-mind

From eye-catching photography direction to cohesive digital content, our art direction captures your brand’s unique essence. We work closely with you to ensure that every visual element aligns with your brand’s voice and resonates with your target audience.

Let’s talk!